About Us

Raboworld is dedicated to crafting stylish yet comfortable everyday wear for modern women. Through unique designs and high-quality fabrics, we empower every woman to express her confidence and individuality. We believe clothing is not just an outward statement but an extension of one’s inner attitude.

Our Vision

To become a leading global contemporary womenswear brand, championing sustainable fashion by merging eco-conscious practices with innovative design, ensuring every woman finds her signature style at Raboworld.

Brand Background & Milestones

Founded in March 2015, Raboworld began as a niche online designer brand. With a keen eye for trends and distinctive aesthetics, it quickly gained a loyal following.

• March 2015: Brand launch, debuting with the "Urban Minimalist" collection focused on affordable workwear.

• September 2017: First offline flagship store opened in Shanghai, marking the start of an omnichannel retail strategy.

• May 2019: Introduction of the "Green R" eco-line, featuring recycled materials to promote sustainability.

• December 2021: Global expansion into Japan, South Korea, and Southeast Asia via e-commerce platforms.

• 2023–Present: Strengthening worldwide presence, optimizing supply chains, and enhancing digital experiences.

Core Values

1. Style Meets Function – Designs prioritize both aesthetics and wearability.

2. Sustainable Fashion – Eco-friendly fabrics to reduce environmental impact.

3. Individual Expression – Encouraging women to defy norms and embrace their uniqueness.

4. Customer-Centricity – Delivering exceptional shopping experiences and attentive service.

Unique Advantages

✔ In-House Design Team – Seasonal collections curated by global emerging designers for standout styles.
✔ Affordable Luxury – Direct partnerships with ethical suppliers ensure premium quality at fair prices.
✔ AI Styling Assistant – Personalized outfit recommendations based on body type and preferences.
✔ Community Engagement – Offline/online events (e.g., styling workshops, designer meetups) to foster loyalty.

Raboworld’s Impact on Customers

Since its inception, Raboworld has influenced millions of women’s fashion choices. Our clients share:

• “Raboworld helps me balance professionalism and personality in my wardrobe.”

• “The eco-collections showed me fashion can be both chic and responsible.”

• “Your designs capture trends while remaining timeless.”

Moving forward, Raboworld will continue innovating in fashion, leading with sustainability, and inspiring women to explore their best selves.